Griffin
During my time at Griffin Studio, I worked under the direction of renowned British designer Jeff Griffin, gaining valuable experience in luxury fashion and Italian craftsmanship. My role encompassed various aspects of design, sales, and marketing, allowing me to contribute to and learn from a high-caliber fashion environment.
Design:
- Collaborated with Jeff Griffin on concept creation, initial design sketches, fabric sourcing, and selection.
- Assisted in sampling and fittings, ensuring the quality and innovation of each piece.
Sales:
- Developed comprehensive sales books and supported sales efforts at major shows and showrooms, including Pitti Uomo in Florence and Paris Fashion Week.
- Managed webshop orders, contributing to the efficient processing and fulfillment of sales.
Marketing:
- Oversaw social media accounts and created engaging content to enhance brand presence.
- Assisted in organizing and executing photoshoots, and maintained the studio’s website to ensure up-to-date and compelling online content.
This role provided me with a deep understanding of luxury garments, experimental design, and the intricacies of high-end fashion marketing and sales.